client: Newws
what: corporate identity
art direction: Rob van Vijfeijken

“*Newws is the brand new gathering place for all new world improving products and initiatives. They are ‘The New Near World Shops of Now’, hence the double W in the name. Consumers feel an increasing involvement with local products and entrepreneurs: a better world but here, close to us. It is a new concept where local entrepreneurs can showcase their products and initiatives alongside well-known and lesser-known products from the rest of the world.” source: newws.nl